THURSDAY NIGHT FOOTBALL

To increase viewership for Thursday Night Football, we worked with the NFL to remind everyone of the greatest part of being a football fan: talking shit about other teams. We used real NFL fans to star in this campaign, which included over 60 spots - more than 5 for every TNF matchup during the 2019 NFL season. Trash talk!

(The Vikings spot isn’t linked out because they disappointed me that season. Huge shock.)